Updated on December 1, 2017 by admin
I have sold in the retail market, millions of fresh roses and fresh flower bouquets successfully for 32 years. I bought a retail nursery and florist across the street for one of Connecticut’s largest cemeteries, on a busy route that had several thousand vehicles pass every day. I made deals with all the flower wholesalers at first and then I proceeded to undercut the price of all the flower shops in the state. My main objective was to create a customer base that would frequently buy flowers “just because”. My customer service was created with an over friendly staff of a great combination of super personalities and knowledge of the business, which was simply liking people and helping them to satisfy a feeling. My motto to my staff was to let them know that we not only sell roses and flowers but mostly, We sell Love, we sell feelings! My obsession with quality and consumer service was so successful that it spread through out the community and the state.
Wow, I can remember Valentines week with a staff of over 50 wonderful employees wrapping and boxing roses through out the day and nights, get ready the rush of the year. I was so careful with every dozen to prepare each like it was for my mom or wife. We dethroned all the roses, cut them under water, to hydrate them according to the “Chain of Life” procedure. They re-hydrated them in solutions to further guarantee and extend their vase life. Our 4,800 Dozen roses that we sold that week were our best advertising for the rest of the year. Heck, they lasted over 10 days which pleased amazed our dedicated customer’s recipients. What a great feeling to know how many people we made happy.
Selling flowers at strategic locations has become a highly profitable retail business for many enterprising individuals. These entrepreneurs are taking advantage of a market that is, for the most part, impulsive in nature. Many people buy flowers on the spur of the moment, and the presence of a flower vendor is usually their inspiration.
Very often, men on their way to a date will see a roadside flower vendor, and suddenly find the idea of taking flowers with him quite appealing. The same holds true for many men heading home from work. If they’re married, these men will often purchase flowers from roadside vendors for their wives. The flowers are fresh, attractive, and package to sell, not as nearly as expensive as an arrangement from a florist, and the buyer doesn’t even have to get out of his car. Women are also potential customers for flower vendors. A woman will buy flowers to add color and decoration to her house or apartment, or sometimes, just to cheer up a friend. In any case, the purchase is usually made on impulse, brought about by the availability of a flower vendor.
Starting a flower vending business is not difficult. No previous experience is necessary. There’s only a minimal …
Updated on November 10, 2017 by admin
As you begin to embark on your journey to financial freedom, one thing that you will discover, if you have not already is that there aren’t a lot of people who are going to support your efforts. You may have shared your desires with others and receive responses that may surprise you. For example, here are some of the responses that I have received…
“That is a pipe dream”
“You can’t do that”
“You are money hungry and greedy”
Why is it that many people seem to be against your desire to obtain financial independence? The reason why is because the steps required to reach financial freedom is too uncomfortable for most people. Most people would like financial freedom. However, they value security much more than freedom. As a result, they give up on their dreams of financial freedom for the security of a safe, secure job with benefits.
Security and freedom are not the same. They are actually very different value systems. For example, if you want to make money, you can make money the secure way, by getting a job, or you can make money the freedom way, by starting your own business. Let’s contrast the two methods.
Getting a good job is a very secure way of making money. When you have a job, you know that after a given time period you are going to get a certain amount of money. Every year or so, your money is increased a certain percentage if you do a satisfactory job and if you can learn additional skills you can get a promotion, which can increase the amount of money you take home. However, this security comes at a cost of freedom.
Your employer tells you what you have to do, when you have to do it and how you must do it. Your employer tells you what hours you must work, when you can take a break, when you can eat lunch, when you can take a vacation, how long that vacation can be, etc. If you choose not to do things the way you employer desires for them to be done, you will lose your employment and as such you will lose your financial security.
Also, even if you do everything to the desire of your employer, there are outside forces beyond your control that can take your job away from you. Generally, there is a certain pay range that you qualify for based upon your job and you cannot exceed that pay range, unless you develop skills for a different job. A good job provides you with security, but it costs you freedom.
Starting your own business is a very freedom way of getting rich. However, you give up security. As a business owner you are free to decide what you want to do, when you want to do it and how you want to do it. If you want to take a two hour lunch instead of a one hour lunch, you can do so …