Updated on August 10, 2017 by admin
Most successful Network Marketers know that to add front end income while building long term success, you must have an SLO (Self Liquidating Offer).
The goal of this article is to answer these Questions:
All very tangible questions and you about to discover the answers!
“What is an SLO (Self Liquidating Offer)?”
It’s actually quite simple. A self liquidating offer is simply something that you can offer up front for low cost to create up front income for your business.
Now this income is mainly to cover marketing costs and while you can profit, the main reason of an SLO is so that you can pay for your marketing and if done right, expand your marketing!
An SLO can come in many forms:
But basically its a Generic informational product (i.e. an eBook, Training Course, Personal Product, etc.) really anything that you can offer your prospects that is of value to their needs/ wants.
Usually an SLO will consist of an eBook that sells for $20-$40 and is attractive to your prospects.
Of course the lower the cost, the more attractive to your prospects.
A $20 SLO is better than a $40 SLO just because the lower the cost the easier it will be to sell.
An example of an SLO (Self Liquidating Offer) would be Mike Dillard’s “Magnetic Sponsoring”
When you initially purchase your own copy it will cost ~$40. Once you make this purchase you become an affiliate of the course and you are instantly able to refer others.
When someone you refer buys Magnetic Sponsoring you will get paid ~$20.
Your prospect benefits from incredible knowledge and skills – You benefit from a little boost in front-end income.
So now you may be wondering:
“Why have an SLO?”
Well from the above example you now know what an SLO is – Now I will tell you Why you need it!
You see, most people start online based on hype that they will make instant money with their MLM or Direct Sales business and the Compensation plan. Though soon most find that it doesn’t happen like that and making money requires A LOT more effort than just joining a business and telling people how “Cool” and “Revolutionary” it is.
With that said, those that utilize an SLO in their front end will begin to make money up front which will in turn allow for more marketing and you guessed it, more prospects!
With an up front income not only will it keep you excited about working online but it will cover most of your up front costs while you work towards that “Holy Grail” that is known as Residual Income.
So “Why have an SLO?”. It’s very simple, so that you can make money to cover the costs of your marketing, which allows you to market More, and ultimately will allow you to generate more leads, …
Updated on August 4, 2017 by admin
You’re at a networking event or in a business meeting and an attractive person walks into the room. You feel your pulse racing and something starts to stir in the middle part of your body. Not to worry, it’s not your lunch coming back up. You’re feeling the vibe – the “I want to bag you” vibe.
It’s difficult to turn a business contact into a date. You met over very business-like circumstances and you could ruin a possible joint venture, partnership or alliance if you make the wrong move. A contract may not be signed if you ask for a date and the person just isn’t interested.
To avoid ruining a business relationship with an ill-timed request for something on the wild side, follow these six winning tips to turn a business contact into a date.
Updated on August 4, 2017 by admin
If you want to get approved at the best possible terms when buying a car, it’s important you know a car lender’s credit guidelines before you apply for credit…especially if you’re bankrupt.
It will save you time and frustration–but more importantly, it will help you avoid credit inquiries that may lower your FICO credit scores up to 12 points per inquiry.
Step 1 in making a lease or buy decision is to determine a lender’s credit guidelines.
You start by asking if they lend to people with a bankruptcy. If so, on what terms?
That’s right. You have to be upfront that you’ve filed bankruptcy. Don’t hide it. We have to face the fact that some dealers just won’t work with people who’ve filed bankruptcy. So our job is to find the ones that do.
Some lenders will only lease to people with a bankruptcy. Others will only offer purchase financing. Yet still others will only lend using a hybrid of the two–this is especially common in Texas.
Ask the finance director at the dealership to direct you as to what structure the manufacturer prefers.
And here’s a quick tip for you: if your bankruptcy doesn’t appear on the credit report your lender pulls–then, in the eyes of the lender, you’re not bankrupt.
The only lenders I would consider using are:
– First choice: Captive lenders (car manufacturers)
– Second choice: Banks (not finance companies)
– Third choice: Credit unions
Ninety-nine percent of the cars I’ve leased over the years have been with captive lenders. Just one was leased by a bank.
That particular deal came from a conversation I had with Amy, the finance manager at the local Land Rover dealership here in Indianapolis. I told her I was open to her financing recommendations, but I preferred financing through the car manufacturer.
I told her my current FICO scores. She immediately said that with my scores she could do better through a local bank. I signed a credit application and told her to go for it.
The next day I signed a lease agreement with that local bank. Being open to her advice literally saved me hundreds of dollars a month on that car.
So be flexible…but be careful. It seems most car dealers call all of their funding sources banks. When in reality some are banks, some are credit unions, and most are sub-prime finance companies.
Here is a list of some of the most commonly used sub-prime auto finance companies:
1. HSBC Automotive
2. Capital One
4. WFS Financial
You want to pass on the sub-prime finance companies–unless you have exhausted all other options. Sub-prime lenders should be your last resort.
And only use credit unions if they report to all three national credit reporting agencies. How do you find out if a credit union reports to all three credit reporting agencies?
Simple–you ask. Ask the branch manager at the credit union if they report. And after you get the loan, check all three of …